Diploma of Fashion Marketing and Enterprise

Entry Requirements

Successful completion of at least 0.25 EFTSL at AQF level 6, 0.5 EFTSL at AQF level 5 or above, or equivalent

OR

Australian secondary school certificate, or equivalent Senior Secondary qualification, or Baccalaureate Diploma

Equivalent IELTS 5.5 (Academic) with no skills band less than 5.0

OR alternative entry requirements may be available. Alternative entry may include assessment and approval of prior study, or successful completion of a readiness assessment.

Course Details

A Diploma of Fashion Marketing and Enterprise introduces students to commercial fashion enterprise management, providing theoretical and technical skills for a career in fashion marketing, operations or retail. Upon successful completion, you have the opportunity to further your studies by completing our Bachelor of Fashion Marketing and Enterprise.

This course teaches you how to create, market and manage commercial fashion enterprises in an ever-changing landscape. You will explore various business models, digital communication strategies, fashion buying and merchandise planning, brand development, consumer research, entrepreneurship and fashion retail and operations practices.

Learning outcomes

Distinguish between ethical and unethical marketing and enterprise management practices.

Apply a structured process of inquiry to source and evaluate information in response to marketing and fashion industry problems.

Understand the historical, social, cultural and technological contexts tied to local and international fashion marketing practices.

Career opportunities

Successfully completing a Diploma of Fashion Marketing and Enterprise course will set you on your own fashion enterprise pathway, or open doors for a variety of roles in an existing fashion enterprise.

Potential career paths

Marketing Assistant

Startup Founder

Fashion Designer