Advanced Diploma of Digital Marketing

Entry Requirements

International Students must:

be a minimum of 18 yrs. of age
Year 12 (Higher School Certificate) or equivalent
have an IELTS or equivalent score of 6.0 with no less than 5.5 in any band and
access to a laptop or tablet for home and classroom use

Note: Equivalent Year 12 for International Students is educational equivalent in home country or International Baccalaureate.

Course Details

This course will provide participants with a range of skills and knowledge to prepare, implement and evaluate strategies across a variety of specialised digital marketing areas. This includes areas such as Search Engine Optimisation (SEO), Search Engine Marketing (SEM), social media, ecommerce, content marketing and marketing automation.

Graduates will find these skills could assist them in career advancement, professional development or upskilling in the context of digital marketing.

Potential Career Opportunities

Digital Marketing Manager

Digital Marketing Strategist

Digital Marketing Specialist

Paid Search Manager

SEO Specialist

Further Studies

The 11266NAT Advanced Diploma of Digital Marketing includes three imported training package elective units of competency:

· One unit from the BSB Business Services Training Package

· One unit from the FNS Financial Services Training Package; and

· One unit from the SIR Retail Services Training Package.

Completion of one or more of those units provides pathways into qualifications that include those units of competency in their course structure.